Valentine’s day: MTN Ghana embarks on blood donation exercise to stock blood banks

Love is expressed in diverse ways on Valentine’s day and the main aim of this gesture is to touch lives.

MTN Ghana has thus set aside every Val’s day to organize a blood donation exercise to stock blood banks across the country, as a way of showing immense love to Ghanaians.

Students are however the significant supporters of this laudable initiative, as they are the majority of blood donors every Val’s day.

Started in 2011, the project, dubbed; “Save a Life Campaign”, has so far contributed over 26,000 units of blood to stock blood banks of selected Hospitals in the country.

This effort is however to complement government’s effort to ensuring a healthy nation.

In Central Region, the blood donation exercise by MTN Ghana took place in the Oguaa Secondary Technical School, Ghana National College and Winneba Secondary School.

About 600  students took part in the exercise which was aimed to stock the blood bank of the Cape Coast Teaching Hospital.

Speaking to the media on behalf of the South West Regional Senior Manager for MTN, Prince owusu Nyarko, the Area Sales Manager for MTN, Francis Gyang indicated that the exercise formed part of the company’s social responsibility.

“Over the years, the MTN Ghana Foundation has been committed to supporting the development of sustainable social interventions across the country. At the core of this has been the focus of improving health standards and access to quality healthcare nationwide”, he underscored.

The Area Sales Manager for MTN maintained that “initiatives like the ‘Save a Life Campaign’ reinforces our ongoing commitment to enhancing healthcare delivery in Ghana and shows that we are a brand that truly cares”.

“This year, we have set for ourselves a target of 7,000 units of blood. Through your generosity, we have witnessed remarkable achievements, with over 26,000 units of blood collected to date”, he emphasized.

“Following our comeback in 2023 due to a two-year break as a result of COVID, our campaign yielded positive results with 6440 units, the highest so far since the inception of this campaign”.

It is estimated that voluntary donations form only 36% of National Blood Supply.

Mr Francis Gyang hoped through the annual campaign, MTN would be able to help address critical gaps in blood supply in the country and contribute to saving lives and also reduce maternal mortality rates across the country.

“It is our hope that through our efforts, we will be able to encourage more Ghanaians to undertake voluntary blood donations and help save lives”.

He therefore called on all to continue to work together towards improving quality healthcare across the country.

Ebenezer Korankye, a blood donor and a form one student at the Oguaa Secondary Technical School,  told Gnewsprime that he decided to donate the blood to save humanity, as he knew how it felt when a patient was in need of a blood.

He recounted how his sister was saved by a voluntary blood donor,  when she was admitted to a hospital.

Gnewsprime.com

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